People Search - EQ ICP
This video provides a step-by-step walkthrough of the people search workflow in EQICP, demonstrating how to transform a simple search into a personalized feed of high-fit leads. Below, the exact process is broken down, explaining what each agent does, and showing how to use the contact profiles to reach out confidently.
Quick overview
At a high level, the people search in EQICP follows three simple phases:
- Enter the type of contact you want.
- Confirm search details with a clarification agent.
- Let the enriching agent return verified contact profiles you can act on.
1. Start by specifying the contact
I begin every search by entering the type of contact I wanna find — job titles, roles, or personas. This initial input is the seed that guides the rest of the workflow.
2. Clarification agent: narrow the search
Once you enter the contact type, a clarification agent appears to confirm or refine important constraints so results match your ideal customer profile (ICP). Typical clarifying questions include:
- Target industries
- Location or regions
- Management level (e.g., manager, director, VP)
- Years of experience or seniority
This step makes sure the enriching agent searches the right pool of candidates and reduces noise from irrelevant matches.
3. Enriching agent: verified contact results
After confirmation, the enriching agent runs the search and returns a list of verified contacts. These aren’t just names — each result is an enriched profile that gives you the context you need to reach out effectively.
What each profile includes
Every contact profile contains essential fields so you can decide if a lead is worth pursuing at a glance:
- Direct email address
- LinkedIn profile
- Phone number
- Educational background
- Recent work history
- Current company
4. Identify the right people quickly
With enriched profiles in front of you, it's fast to spot the best prospects based on company, role, or background. The layout is designed for quick triage so outreach can start immediately.
5. Build a personalized feed of high-fit leads
Just like the company search, you can mark contacts with a like or dislike. Over time this trains your feed to surface more of the contacts that match your ICP. It’s an easy way to scale sourcing without manually repeating filters.
"Just like with the company search, contacts can be marked with a like or dislike to build a personalized feed of high fit leads over time."
Practical tips for best results
- Be specific in the initial contact type — titles and alternate titles improve precision.
- Use the clarification agent to add location or seniority constraints up front.
- Review educational and recent work history to tailor your outreach message.
- Use likes/dislikes consistently so the personalized feed improves quickly.
Conclusion
The people search workflow in EQICP streamlines sourcing by combining a simple input, a clarification step to sharpen intent, and an enriching agent that returns verified, actionable profiles. If you follow the steps I show — define the contact, confirm details, review enriched profiles, and like the best fits — you’ll build a high-quality pipeline of leads faster and with more confidence.

